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Explain the difference between direct and indirect channels.

Explain the difference between direct and indirect channels.

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Answer #1

Explanation:

Difference between direct and indirect Channels:

- The major difference between direct channel and the indirect channel is that customer can buy directly from producer/manufacturer and in indirect channel customer need to purchase a product from the different channel of distribution.

- For the producer/manufacturer it's not easy to handle direct channels as the customer is in large numbers and only one channel while in the indirect channel it's much easier as many channels handle selling of products.

- The direct channel does not need high expense for a manufacturer to set up while indirect Channels require large capital investments due to different forms of distribution channels.

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