Syndicating television programming is a common practice in the television industry. Discuss why you think a number of television networks employ its use.(media studies)
In my opinion, a number of television networks employ the use of syndicating television programming because there is a better scope of generating revenues and increasing the outreach of television networks to audiences by showcasing the television programmes and selling their rights to different television networks. This allows the makers or producers of these programmes to effectively collaborate with different television networks as well as earn more revenues as well and also helps the television networks to make more profits by showcasing hit programmes to the audiences. Hence it is a win win situation for all the stakeholders involved.
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