Question

A commercial for roses says that it’s not Valentine’s Day unless there are flowers for a gift to women, and it’s not a Valentine’s Day dinner without these florists roses. This ad attempts to tie the product to a:

Answer 1

A commercial for roses says that it’s not Valentine’s Day unless there are flowers for a gift to women, and it’s not a Valentine’s Day dinner without these florists roses. This ad attempts to tie the product to a:

✓ cultural ritual.

(Valentine's day is celebrated as a ritual and part of a culture, that celebrates love and appreciation for the affection or feelings of couples for each other. Thus, when an advertisement is trying to link the product with such rituals, it is attempting to tie it with the cultural rituals of that country or region.)

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