Question

The managers at Blyrie Corp. think that their company's products are of higher quality than the...

The managers at Blyrie Corp. think that their company's products are of higher quality than the products of other companies in the market. However, contrary to their perception, the customers rate the company's products as below average. This is due to the inferior process design specifications in the company. This is an example of _____ in the GAP model.

Select one:

a. Gap 2

b. Gap 3

c. Gap 5

d. Gap 4

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