Question

If an organization can travel on with a price leadership strategy and a differentiation strategy at an identical time, but it doesn't work for everybody and every one time."

Who is responsible for implementing these strategies? Why?

Answer 1

The ones that are responsible for the implementation of these strategies are the top executives of an organization, the marketing team and the operations management. All these three emphasize on the categories of products that will be manufactured and targetted amongst the target audience. It is important to mention that these three are highly responsible because they deal with the designing, marketing and production of the products, which belong both to the affordable and premium segments.

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