Explain why you think that it is important for an organisation to understand its external environment. Using examples, explain what are the external elements that the company needs to analyze.
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Explain why you think that it is important for an organization to understand its external environment.
Ans. - The external environment is a very important thing for an organization to grow.
There are many external factors like -
1> Competitor's business strategy - The competitors always try to take a good place in the market by giving best customer service, employee's promotion, making a different type of products etc. So in every time the manager/CEO of an organization must follow their competitor's plans and take steps to do better from them.
2> Advanced technology - Every organization should be aware of technology changes. Every time the new technology has launched and the managers' have to be updated for more business growth.
3> Employee strength - Every CEO/Managers have to keep a close eye on every employee performance. They have to try by paying a high salary to most eligible employees. As that employees are always looking for a better chance and if they get that chances form the present organization then they will never chance the organization. The managers also have to try to attend different college/university training programs to get best suitable candidates. These candidates will help to make a good employee strength for an organization.
These are all external elements that the company needs to analyze.
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