A social media policy is also called a social networking policy. It is a corporate code of conduct that provides guidelines for employees who post content on the internet either as part of their job so as private person.
Main features of corporate social media policy that would consider necessary.
A social media policy should be simple and easily understood by everyone in company. It should contains a summary providing easy steps that all emloemplo follow day to day social activities.
It should be align with company culture. If the company is more conservative, social media policy could be stricter, not exceed company culture. It should slwaal consider that company feels strongly about making clear what is acceptable what is not.
Social media policy empower employees. Allow the employee to speak out and respect employees and ability to discuss issues are important to them.
Make social media policy useful. To encouraging the employees to better use the tools and get them excited about innovations,
Having clear guidelines can help employees understand the ways to use social media to help achieve business goals. Policies should advise employees how they can comment on social networks to give awareness and drive traffic to the company site. Social media policy to protect the data and avoid legal trouble. The policy is necessary for companies as discrimination, leave and vacation policies. Legal problems can arise for business if employees say something negative about company reveal confidential information, or something about disclosing their affiliation.
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