Question

What were the core competences in the Fulfillment Center Unit, Online Sales Business Division, Amazon in...

What were the core competences in the Fulfillment Center Unit, Online Sales Business Division, Amazon in 2016? What was the unit-level strategy in the Fulfillment Center Unit, Online Sales Business Division, Amazon in 2016?

*Please provide sources

Homework Answers

Answer #1

Core competences in the Fulfillment Center Unit, Amazon:

  • Automatically optimizes content to improve customer experience
  • automated email programs covering new releases and product recommendations for customers
  • Promoted repeat purchases
  • Increase customer traffic to Amazon via better SEO tools and SEM techniques
  • driving more incoming traffic from other websites too, like Google search via AdWords targeting
  • efficiently measured against revenue per visitor
  • remained obsessive customer focussed, working towards customer delight

Strategy:

  • Amazon is growing more via inorganic acquisition of other websites/ tools/ technologies/ start-up firms, to increase it’s market reach and strength in all perspectives
  • High product diversification
  • Focussing on all demographics of all kinds of customers
  • Promote re-purchases to engaged existing and loyal customers
  • Building Artificial Intelligence as it’s pillar- engaging Voice, virtual assistants, and natural language processing
  • Market diversification into healthcare industry
  • Developed a secretive R&D lab for studying and enhancing consumer tech hits
  • Investing smartly in logistics, cloud apps, and media
  • Filing patents in Next-generation computing and logistics
Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
What was the business-Level strategy in the Online Sales Business Division, Amazon in 2016? What was...
What was the business-Level strategy in the Online Sales Business Division, Amazon in 2016? What was the structure in the Online Sales Business Division, Amazon 2016? Was there a fit between the strategy and structure in Online Sales Business Division, Amazon in 2016? Why or Why not?
Amazon is an example of a very successful online retailer. Their business model has expanded from...
Amazon is an example of a very successful online retailer. Their business model has expanded from simply selling books online to being the online retailer for everything on the Internet.   What is the main business model for Amazon? Explain each of the eight elements of their business model. . Please dont upload that's already on internet . To best answers I always give upvote.
1. Amazon started its e-commerce business in the book retailing. In what ways, did Amazon create...
1. Amazon started its e-commerce business in the book retailing. In what ways, did Amazon create unique value compared to incumbent players? In other words, what were the sources of competitive advantages in the Amazon’s business model? 2. As the company has grown, Amazon decided to open its retail platform to third parties. What are the advantages and risks of this? 3. Amazon has continuously introduced devices such as Amazon Kindle Fire, Fire Phone, Echo etc. Why is Amazon interested...
9) A business was attempting to measure if increased advertising led to more online sales revenue....
9) A business was attempting to measure if increased advertising led to more online sales revenue. Data shows that the average monthly sales revenue were $100,000,000 prior to the new campaign. Please write a null and alternative hypothesis that would guide the research. 10) If the above business owner was only concerned about if the sales revenue increased how would you express the null and alternative hypothesis? 14) Using the p-value rule, if a null hypothesis is rejected at a...
The Sports Equipment Division of Harrington Company is operated as a profit center. Sales for the...
The Sports Equipment Division of Harrington Company is operated as a profit center. Sales for the division were budgeted for 2020 at $902,000. The only variable costs budgeted for the division were cost of goods sold ($444,000) and selling and administrative ($63,000). Fixed costs were budgeted at $104,000 for cost of goods sold, $95,000 for selling and administrative, and $72,000 for noncontrollable fixed costs. Actual results for these items were: Sales $887,000 Cost of goods sold        Variable 409,000        Fixed 104,000...
1, A business was attempting to measure if increased advertising led to more online sales revenue....
1, A business was attempting to measure if increased advertising led to more online sales revenue. Data shows that the average monthly sales revenue were $100,000,000 prior to the new campaign. Please write a null and alternative hypothesis that would guide the research. 2, If the above business owner was only concerned about if the sales revenue increased how would you express the null and alternative hypothesis?
Business Problem-Solving Case Walmart and Amazon Duke It Out for E-Commerce Supremacy Walmart is the world’s...
Business Problem-Solving Case Walmart and Amazon Duke It Out for E-Commerce Supremacy Walmart is the world’s largest and most successful retailer, with $487.5 billion in 2014 sales and nearly 11,000 stores worldwide, including more than 4,000 in the United States. Walmart has 2.2 million employees and ranks first on the Fortune 500 list of companies. Walmart had such a large and powerful selling machine that it really didn’t have any serious competitors—until now. Today, Walmart’s greatest threat is Amazon.com, often...
At the business unit level, strategy is basically concerned with how a business competes successfully within...
At the business unit level, strategy is basically concerned with how a business competes successfully within its selected market. The choices of products, meeting it customer’s needs, and creating new endeavors are all strategies of the business unit. At the business level, this is usually the foot soldiers that do the busy work for the corporation. Corporations classify their business strategy by differentiation, focus, and integration strategies, as examples. By adopting and staying the course of the mission and vision...
Question 1 a. Information by a business. Sales revenue GHS 40,000 VC per unit = GHS...
Question 1 a. Information by a business. Sales revenue GHS 40,000 VC per unit = GHS 20 Activity level = 1,000 to break even Required: i. Determine the TFC. (1 mark) ii. Express the contribution as a percentage of sales. (1 mark) iii. The company plans to sell 1,500 units in the next period. What will be the percentage Margin of Safety (MoS)? (1 mark) iv. What margin should the business employ for planning purposes? (1 mark) v. What total...
The Sports Equipment Division of Harrington Company is operated as a profit center. Sales for the...
The Sports Equipment Division of Harrington Company is operated as a profit center. Sales for the division were budgeted for 2020 at $896,000. The only variable costs budgeted for the division were cost of goods sold ($442,000) and selling and administrative ($65,000). Fixed costs were budgeted at $103,000 for cost of goods sold, $90,000 for selling and administrative, and $73,000 for noncontrollable fixed costs. Actual results for these items were: Sales $887,000 Cost of goods sold        Variable 409,000        Fixed 105,000...
ADVERTISEMENT
Need Online Homework Help?

Get Answers For Free
Most questions answered within 1 hours.

Ask a Question
ADVERTISEMENT