Question

Recall that in a SWOT analysis, the Strengths and Weaknesses are internal. This means that the...

Recall that in a SWOT analysis, the Strengths and Weaknesses are internal. This means that the organization has more control over these factors. The opportunities and threats are external, meaning that they have little to no influence over them. Read the following case study and provide three strengths, weaknesses, opportunities, and threats (each) for Athlete’s Warehouse. Provide an analysis of each of these, including the justification for why you chose them.

Case Study: Howse, B. (1992). Athlete's warehouse (A). Atlantic Entrepreneurial Institute. Download the pdf.

Prepare a two-page (double-spaced) essay. Cite references, using APA format, for any material that you use in preparing the essay.

Papers will be assessed on the following criteria:

  • The strengths are correctly analyzed from the case study and are internal.
  • The weaknesses are correctly analyzed from the case study and are internal.
  • The opportunities are correctly analyzed from the case study and are external.
  • The threats are correctly analyzed from the case study and are external.
  • Provide an overall evaluation of the organization based on the SWOT analysis.
  • Writing is clear. Used appropriate grammar and writing to express ideas. References were cited properly.

Homework Answers

Answer #1

EVALUATION:

Athlete's Warehouse is a contextual investigation that passes on two siblings attempting to fire up a business selling sports gear. They had a store beforehand, however it didn't progress nicely. The new store they are attempting to set up has a couple of choices.

In this paper I will do a S.W.O.T. investigation to help in readiness of a key intend to execute their new business. S.W.O.T. represents strengths, weaknesses, opportunities, and threats. For the situation study, three strengths I can distinguish relating to Athlete's warehouse are the financial market, the stock they as of now have, just as the information the sibling shave about the items.

One more quality would be the credit the siblings have just settled with providers. The economy is progressing nicely, which implies that individuals are spending, and they are bound to have additional cash to spend on sports gear. Since sports gear isn't a need, it is significant that the economy is in a decent spot.

The stock they as of now have is a quality since it is now an important resource.

Strengths :

The one of solidarity of this arrangement is that the instructive foundation and experience of the Colin, he is taught as physical training instructor and furthermore functioned as instructing. One the other bit of leeway additionally Colin have involvement with business the board. The instruction and experience persuade them to begin the wearing business. The both individual have understanding to maintain the business likewise Colin built up great FICO score among the providers.

Weaknesses :

Due to Colin appalling circumstance from pervious business, they need to begin something they can produce the prompt pay. Low venture that is dread them if there should arise an occurrence of not ready to produce pay and not ready to deal with the regions they can be bankrupt. The fundamental budgetary source is Ed retirement cash credit and he is in dubious circumstance on the off chance that he business in lose, at that point can lost his cash.

Oppurtunities :

The primary focused on clients are youthful populace age between 15 to 34 who include in sport enacts. What's more, the vast majority of the games store accessible around they don't concentrate on the athletic shoes and furthermore their workers are not all around prepared to offer the master guidance to client. In this way, they can concentrate on these zones and get the preferred position.

Threats :

There are primary 3 game stores accessible before the Athlete's stockroom a portion of these organizations are there since long. They are significant rivalry for them since they are long in that business they have submitted clients their stores is huge. The other significant concern is absence of assets.

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