BEGINNING "UNIVERSAL" DISCUSSING A PROPOSED THEME PARK IN BEIJING . FROM A STRATEGIC VIEWPOINT ,DO YOU SEE THIS AS A GOOD INVESTMENT ? (YOU MAY INCLUDE ISSUES SUCH AS STRATEGIC ANALYSIS,RISK MANAGEMENT ..
INTRODUCTION:
Theme park will be new attraction point plus it will add most popular experience .It has been approved by Chinese central government for developing theme park in the beijing .
INVESTMENT: Investment in the universal beijing theme park will be more than 20 million RMB.
SRATEGIC POINT-universal theme park will show blockbuster movie themes and entertaining family shows it will also highlight the culture .It will be most popular tourism attraction for beijing and China both.I guess it is a good investment as Chinese people lo e movies and happening entertainment therefore universal theme park will be good success.It will offer most popular and entertainment experience.
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