Question

Now that you have completed the Week 7 readings, it is time to begin your search for how some organizations use Social Media for their fundraising efforts. In this discussion post you are to choose an organization that is new to you either through Facebook or Twitter and discuss the following:

• What made you choose this organization? Was their usage of social media eye catching? Why or why not?
• How many followers or "likes" does this page have?
• Is there information on how to get involved?
• Approximately how often does the page update, or if found on Twitter, how often does the company "tweet"?
• What is your overall opinion of the organization's usage of Social Media?

Answer 1

Answer -

The organisation chosen is Alzheimer's Association. It is a well-known non-profit organization which works on care, support and research for Alzheimer's disease.

There social media usage is eye-catching. The use creative and awareness creating posts about the disease which attracts people.
The page has 78.5k followers on Instagram and 152k followers on Twitter.

Yes, the information is available on their website and social media accounts about the joining process and donating process.

The page updates frequently. It posts every day on Instagram and tweets regularly on twitter.

The organization uses social media properly. It utizes it fully for creating awareness among people about this disease and raising funds to treat people suffering from it. It has a large audience connected to it.