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A University has worked with Sanford Health to develop a new product: A master of science...

A University has worked with Sanford Health to develop a new product: A master of science degree in genetic counseling. The program has gone through the many steps of product development, beginning with the idea generation stage. The program has been approved by the faculty, has been announced to the public, and is taking applications from students around the world to enroll for coursework. The MS in genetic counseling is in the ___________ step of the new product development process.

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Answer #1

The product is in the commercialization step of the new product development process.

It is the final step of the new product development process. It is where the new product is launched full scale and will be open to the public.

In the given situation , developing a new product _ a master of science degree in genetic counseling has gone through various stages beginning from idea generation. It is now full fledged and open to admit students for its course. So it is in the commercialization process.

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