#25 The Food and Drug Administration influences marketing activities the most.
Group of answer choices
True
False
#23
Scenario 3.1
Use the following to answer the questions.
Meyers' Sporting Goods, a national chain, has been doing business
with Soljur Sports, a manufacturer of skateboards, for several
years. Recently, it came to the attention of Meyers' financial
director that the average cost per Soljur Sports skateboard had
substantially increased over that of the previous year.
A corporate attorney was notified and began to look into the
situation. The attorney found that Soljur Sports was selling a
similar number of skateboards to a competitive chain for $10 less
per skateboard. The attorney for Meyers' Sporting Goods immediately
filed a complaint with the Federal Trade Commission.
Refer to Scenario 3.1. Suppose that a customer has a complaint
against Meyers Sporting Goods Stores. He files a complaint with the
Better Business Bureau. What action could the BBB take against
Meyers if the complaint was substantiated and Meyers did not change
the offending practice?
Group of answer choices
Issue a cease-and-desist order.
Seek a $10,000 monetary penalty.
Issue a warning to consumers through the local newspaper.
Order Meyers to make restitution.
Seek a $5,000 monetary penalty.
#21
The three major components of sociocultural forces are demographic and diversity characteristics, cultural values, and consumerism.
Group of answer choices
True
False
25. False
The Food and Drug Administration does not influence marketing activities the most. The Federal Trade Commission influences marketing activities the most.
Scenario 3.1 (Option c) Issue a warning to consumers through the local newspaper.
Better Business Bureau helps directly to consumers by providing information about a company before they do business with it; helps to resolve a complaint that consumers might have against an organization, including a final step of binding arbitration in most areas. Provide consumer with good consume information so that they can make intelligent decision.
21. True
The three major components of socio-cultural forces are
1. Demographic and diversity characteristics,
2. Cultural values, and
3. Consumerism.
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