Analyze the differences, failures and successes of Netflix and Hulu as they entered the market and matured. Intended Outcomes: Understand the factors determining timing for market penetration. Determine traits of a dominant design. Recognize factors of being a pioneer in industries. Assess how to demonstrate increasing returns of adoption.
How did Netflix and Hulu innovate as they matured?
What factors do you think influence whether consumers and content providers support Netflix or Hulu?
What are the factors that will determine whether Netflix and Hulu will survive in the market?
Does having two providers benefit or hurt consumers? Does it benefit or hurt content providers?
Innovation for Hulu and Netfix:
Factors in support:
Factors determining survival:
Having two providers can benefit customer, as they will have options which to chose, based on the accessibility in their area/ pricing/ service benefits they receive/ type of subscriptions they want etc. factors.
It may hurt service providers only in terms of gaining or maintaining the market share. However, it brings more competitive spirit in terms of technological and product innovation, which can be good for both the services providers to grow further.
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