Question

a) Explain the difference between data produced by cookies and other tracking devices, on the one hand, and social data, on the other hand. Link your answer to the types of platforms required to produce these widely different types of data. (1000 words)

b) Use the example of Twitter to illustrate the difference between data produced by cookies and other tracking devices, on the one hand, and social data, on the other hand.(1000 words)

Answer 1

a) First need to understand cookies what exactly stand for that means a small amount of data generated by a website and saved by your web browser.Generally cookies can store a wide range of information, including personally identifiable information (such as your name, home address, email address, or telephone number). The main purpose is to remember information about you similar to preference file created by the software application and serve many functions like store login information for specific site.It contains many strings of text information about the browser.When it functions ,cookie need not to know the data where come from only remeber the browser.Sometimes considering to delete cookies from the browser but in consequence that the possibility of cyber attack and the hacker can hijack the potential cookies and got accessibility to get into browser's personal data to steal.Normally a web server has no memory for the hosted website that you are visiting while transferring the cookies file of the browser on your computer harddisk.So the message allow exchange the web server to use this information to present you with customized web pages.So we can see two type of cookies that are sessionor transient and persistent or permanent cookies. Alongside also some mallacious cookies that do not compromise security that store and track online activity.On the other hand cookies are text files containing small amount of information downloaded in your mobile applications or website that are widely used in amking of site work to work efficiently as well as to provide information to the owners of platform.

On the otherhand the tracking cookies like HTTP cookies are small piece of data captured from website and stored on user's computer.The tracking cookies espaecially third party tracking cookies commonly takes consent from users before storing non essential on their device, unlike the other cookies the session cookies they do not have expiration data.

Differentially on the otherway while choosing privacy setting in the browser look into the first party and third party cookies ,basically first party cookies are those cookies that originate from (or be sent to) the web site you're currently viewing and third party cookies originate from (or will be sent to) a Web site that is not the site you are visiting.Generally when doing simple online shopping many e-commerce shopping carts that have been implemented with cookies will not work. Those brwsing sites you frequently visit which enable you to personalize content also will not show your preferences when you visit if you delete or disable that cookie.

Although, the tracking devices the data normally linked with social and personal data used for cookies.Just like the fingure printing device that can track devices over time, based on your browser’s configurations and settings. Because each browser is unique, device fingerprinting can identify your device, without using cookies. These technologies are evolving and can be used to track you on all kinds of internet-connected devices that have browsers, such as smart phones, tablets, laptop and desktop computers.While accessing mobile applications company's do not have access to traditional browser cookies to track over time. Instead, third party advertising and analytics companies use device identifiers — such as Apple iOS’s Identifiers for Advertisers (IDFA) and Google Android’s Advertising ID — to monitor the different applications used on a particular device.So mobile browser work much like trditional web browser and the tracking technologies and user controls are much the same as for ordinary web browsers.

So these are the platform require to produce these widely variety of data about the cookies.

b) When you are using or viewing Twitter the data produced by the cookies are normally integrated to other website using Twitter for websites and may received information or data including the the web page that you visited ,your IP address,browser type,operating system and cookies information.Actually the way to get some information on how many people are viewing your profile or your tweets. Go to Twitter's analytics page and log in with your Twitter account. Twitter can track your searched web pages on your mobile and stored on your location information.Then you can clear the search history, delete your location information, and disable this setting. The social networking site Twitter that produce the cookies data like snapshot of your twitter information that your login account such as username,email,phone numbers and creation credentials.On the otherhand the third party cookies data using or tracking that the time window for crediting Twitter with conversions that happen after a person engages with your ads. Some examples of engagement can include likes, Retweets, follows, replies, or URL clicks.Whereas someone on Twitter sees your Promoted Tweet and does not engage with it, but later visits your website and converts. People on Twitter often see, read, and view media in your Promoted Tweets without clicking on them including post-view attribution gives you insight into conversions you received but weren’t actually charged an engagement for. Twitter data also used in disaster management by examined the usability of the tsunami early warning system and the role of people in the transfer of information and data.

By using cookies to personalise the content and ads tomprovide social media features like twitter and to analyse our traffic of sharing information and data thatuse of our site with our socil media,advertising,and analytics partners inaccordance with our privacy of data cookies.