Question

*** Must be 2 pages long, apa format***

Company NewCo has hired you to advise its senior management on how to communicate a strategy for unleashing the firm’s creativity. You have eight weeks to put your recommendations together, which will be on the agenda of the company’s next Leadership Retreat.

Fortunately for NewCo, you have just completed a course on this very subject. After thinking about it for a while, you thought you should structure your project using material from the course you just completed, augmented by some additional research.

Your assignment this week is to devise ways to overcome resistance to new ways of thinking at NewCo. How will you overcome the resistance to change that often comes with trying to be creative and innovative? Develop your methods within the environment and culture of NewCo that you have previously established in other components of the project.

Answer 1