Why is it important for managers to understand the nature of the forces on the global environment that are acting on them and their organizations?
How do political, legal, and economic forces shape national culture?
What characteristics of national culture do you think have the most important effect on how successful a country is in doing business abroad?
National culture defines the way a business is looked upon in global markets. For this understanding th eofrces that drive the culture is very crucial for the managers to maintain the company . Legal or political or economic issues will effect the functioning of the organisation and the organisation needs to run as per those guidelines which is the main base for national culture. The way of living, langiage preferred and the products preferred will have huge importance for th eorganisation's overall performance and inturn is the key for th eorganisation to get an identity worldwide.
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