Question

Title: Work Trade with Great Britain and Brazil 1

Abstract: This video explores the trading relationship between Great Britain and Brazil, and how the British Consul is helping to improve the relationship through trade delegations.

Work Trade With Great Britain and Brazil - 5:39

Key Concepts: globalization, trade, small business

Notes: Great Britain and Brazil have been trading partners for some 200 years. At one point Great Britain was one of Brazil’s top five trading partners. Today though, Great Britain has dropped to number thirty-six. In fact, Great Britain has gone from being an influential important trading partner to accounting for just two percent of Brazil’s trade. The British Consul would like to change this situation, and so is putting together a trade delegation comprised of people from Northeast Britain who would like the opportunity to form lasting relationships with Brazilian companies.

Members of the trade delegation meet to learn more about the opportunities in Brazil, and to learn about doing business in the country. Brazil is considered to be an attractive market mainly because of its size and scale. Delegates want to capitalize on the market’s 185 million people. The consul also helps delegates clearly define and identify how they can do business in Brazil. Each delegate has a different goal. One delegate for example wants to find work placement positions for students, while another is looking for retailers to stock his product. One delegate is looking for a joint venture partner. Most delegates agree that being part of the trade delegation is beneficial because they can work with people who have contacts in Brazil and know the market.   Getting an introduction can be important in Brazil where building relationships can be an essential part of a business deal.

Four weeks later, the trade delegation appears to have been a success. One delegate found the jobs placements she was looking for, and another was working with a distributor for his product. The delegate who had been seeking a joint venture was in talks with a potential partner. In general, the delegates were able to close some knowledge gaps, and improve their chances for success in Brazil.

Discussion Questions: In addition to the video and abstract provided, find current event topics to address the following questions. Questions may be answered as numbered. Points will be deducted for responses lacking external resources.

How has the relationship between Great Britain and Brazil changed over the last 200 years? What makes Brazil an attractive market for British firms today?

Why are opportunities like the trade delegation set up by the British Consul so important to small companies that want to expand internationally? What type of assistance do they provide?

How can small firms improve their export performance? What role does the British Consul play in helping firms succeed in foreign markets?

As part of its program, The British Consul is setting up a mentor program for trade delegates. As a business person who is new to the Brazilian market place, what does the mentor program mean to you?

  Submit your document below in APA format. Page limit is based on the thoroughness of your answers.          

Answer 1

Q1. How has the relationship between Great Britain and Brazil changed over the last 200 years? What makes Brazil an attractive market for British firms today?

Ans. The trade relations between Brazil & Great Britain are very old but changing demands of the people led to declined in the position among top traders with Brazil. At one point, Brazil was one among the top 5 trading partners of Brazil but now situation have worsened with Britain having hardly 2 % contribution in Brazil's trade.

Brazil have been an attractive market due to it's size and scale, hence there are plenty of opportunities for the countries like Britain and therefore the idea of setting up a trade delegation came up.

Q2. Why are opportunities like the trade delegation set up by the British Consul so important to small companies that want to expand internationally? What type of assistance do they provide?

Ans. For the small companies it is always the dream to sell thier product in an international market and Brazil is definitely a market with very attractive opportunities. So, by the Trade delegation, small companies were allowed to enter and understand the Brazilian market more deeply and accordingly take decisions for their products.

Trade delegation helps in narrowing down the knowledge gaps of the people of the 2 countries and hence help the small companies to understand the market thoroughly.

Q3. How can small firms improve their export performance? What role does the British Consul play in helping firms succeed in foreign markets?

Ans. Exports are something whcih indicates the strength a company have in international trade market, and if the small firms are able to improve their export performance then nothing more can be asked. Small firms have to understand the international market in which they are operating in a very intense manner. Noting down all small points and taking actions accordingly is the key.

British Consul plays a very crucial role in the success of these small firms in foreign markes through trade delegation and hence providing opportunities to these small firms to get in depth knowledge of thr foriegn markets through interaction with various experts.

Q4. As part of its program, The British Consul is setting up a mentor program for trade delegates. As a business person who is new to the Brazilian market place, what does the mentor program mean to you?

Ans. British Consul is putting all possible efforts to improve the trade relations between the 2 countries. A mentor program would help the trade delegates like the small firm owner, or a business person to actually get absorbed in the Brazillian market. British Consul helps in reducing the barriers for trade in the 2 countries. A mentor program would allow a business person to feel comfortable in understanding a foreign market and also it will help in every possible manner to make the trade relations smooth.