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Do social media site like Facebook provide any value in the planning process for a medical...

Do social media site like Facebook provide any value in the planning process for a medical clinic? In what way can it be utilized?
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Social media is useful in the planning process because it helps provide data in which will be used for the market plan. The marketing approach is to listen, inquire, study, and ask questions and Facebook is a great platform for this. Listening carefully to customers and properly understanding them will help the company provide the best possible service and make sure that they meet their customer’s needs. For a medical clinic, it might be helpful in asking what type of services most are needed within the neighbourhood, or what type of medical services are people interested in.

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