Question

Discuss the use of SWOT analysis in the development of competitive strategies according to samsung company( including in text citation)

Answer 1

Samsung is a technology Giant conglomerate known for its electronics products, which has a believe in the SWOT analysis which relate to development of competitive strategies in business which gives a kind of competitive strengths which will keep the company a leading player or manufacturer in the international market.

The SWOT analysis of the corporation usually shows the most likable (S)strengths, (W)weaknesses, (O)opportunities and (T)threats in the business and relevant operating business environment.

SWOT analysis in the development of competitive strategies according to Samsung company has a viewpoint that it’s a framework which do the external analysis of the corporation and gives an idea about the opportunities and threats which can be relatable to all strategic factors identified in other analysis like PESTEL analysis of Samsung.

On the other side of the viewpoint of this framework these kind of internal analysis dictates about the company’s very own strengths and weaknesses which lately or suddenly affects the business development. And with the competitors like Apple and LG. there will be enhancement in Samsung’s generic strategy which will be beneficial for competitive advantage and impeccable strategies for growth. SWOT analysis helps company to remain at top among the major global competitors in the international market.