Question

Provide one or two examples for each of the following: (a) successful first movers; (b) successful early followers; and (c) successful late entrants. Which facts or historical events support you chosen examples? Provide one or two examples for each of the following: (a) failed first movers; (b) failed early followers; and (c) failed late entrants. Which facts or historical events support you chosen examples? Which differences between successful and failed firms caught your attention? Why?

Answer 1

(a) Successful first movers;

Amazon and eBay in e-commerce

(b) successful early followers;

Best buy and alibaba

(c) successful late entrants.

Groupon flipkart

Amazon and eBay are on the 1st and trends in e-commerce market at large scale. Amazon moved into the E-commerce market and created a specific brand identity as well as a giant operational structure followed by eBay.

(a) failed first movers;

Sony betamax and RJ Reynolds smokeless cigarettes

b) failed early followers

Sony Walkman(initial) siemens e-cigarette

(c) failed late entrants.

JBL portable and premier cigarette

Sony entered the market with its Sony betamax which was neglected by the audience due to heavy size and less available tape. Filled forms were increased innovation but not understandable to the public which reduced its overall sales and move it to the failure.