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What are some valid economic justifications for mergers?
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The merger is the merging of two or more independent businesses together in a market or globally to achieve the needful market competence and economic gains. The merger happens when the two companies who were previously independent find that to be successful in a market in the desired sector the joint operations and investments are needed. The businesses in a market may need another brand to ride upon for the domestic market where the investments are done by the other coming from outside to merge in the national market for the business of the locality gets the need investments to prosper and give the people of a market the product as a merged business for the particular economy but may remain independent in other aspects like product lines apart from the one for the merger or international market operations.
The economy of the businesses gets the needed support of the people who are interested to invest and get the entry either by riding or making the technology use of one for the needed experience and expertise. For example, the business of Nippon Merged with the Brand of Kotak Finance in the Indian market which gave the business of Japan a good option to enter the market of India which is best known for its electronic capabilities to shift in to finance that to in a new market. The economy of Kotak and experience is been used while new investments of Nippon in such a merger not only brought the needed value to the stakeholders but also the economic advantage to Nippon to be in a different and new sector to grow economically with such diversification. So the justification of merger is not only for short or long term expertise gaining but also financial gains and stability for the business and its economical gains and stability.
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