Question 21 options:
________ information search involves using relevant information
from one's long-term memory. On the other hand,
__________information search involves seeking out information
relevant to the decision at hand from sources other than
oneself.
Question 22 (4 points)
Question 22 options:
Today, many companies such as Eddie Bauer and J. Crew are
distributing products using catalogs and e-commerce, as well as
through traditional brick-and-mortar stores. This kind of approach
to distribution is called a _________
approach. On the other hand, some companies such as Amazon or
Priceline distribute products only through the Internet and not
through brick-and-mortar stores. This kind of approach to
distribution is used by ________retailers.
21. Internal
information search involves using relevant information from one's
long-term memory. On the other hand,
external
information search involves seeking out information relevant to the
decision at hand from sources other than oneself.
22. Today, many companies such as Eddie Bauer and J. Crew are
distributing products using catalogs and e-commerce, as well as
through traditional brick-and-mortar stores. This kind of approach
to distribution is called a click-and-mortar.
approach. On the other hand, some companies such as Amazon or
Priceline distribute products only through the Internet and not
through brick-and-mortar stores. This kind of approach to
distribution is used by the Internet (or
online) retailers.
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