Social media is plays vital role in today's life and also the business.There are different types social media are using by different organisations for enhance the business.So lots of social media strategies are using companies for their wealth.The social media strategies is a summary of everything you plan do and hope to achieve on social media . The social media guide your actions and let's you know whether you're succeeding or failing. It also helps to identify the results and present the plan effectively to your boss, teammates and also the clients.
The main goals of the social media used by the companies are
1.Increase brand awareness
2. Build a community around the business
3.Provide social customer service
4.Generate new leads
5.Drive traffic to the website
6.sell a product or service
7.Generate more sales and leads
8.Communicate with customers
9.Establish online authority
10. Enhance the public relation
The social media is helps to the companies to reach the right consumers and when done correctly,tells those consumers that their brand is achieve and focused on communication.
There are different types of social medias available and these are used the companies to increase their business. The major social medias are:
1.social network-It used to conny people
2. Media sharing networks- For share photos,videos and other media
3. Discussion forum-For share news and ideas
4.Social shopping network-for online shopping
5.Communication review networking- find and review business.
Social media manager or executive is the person who responsible for social media channels of a company.The person respond to comment,compile compaign and create content. The experts provide the organisation with the guidance needed to enhance their online presence.
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