diffentiate in more details between strategic goals and tactical goals
Point of Differentiation | Strategic goal | Tactical goal |
Time Horizon to achieve the goal | Long (Usually 3-5 Years) | Short (6 -12 months) |
Setting preference | Set before Tactical goals | Set after Strategic goals |
Need | Decides direction of the business | Small steps or projects necessary to fulfill strategic goals |
Description | Broad, Unclear path how goal will be achieved | Small, Concrete steps with clear path to achieve goals |
Example | Expand Business into new geographic locations in next 3 years | Hire sales executive to support geographic expansion in next 6 months |
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