1. When managers believe that the leadership styles and organizational culture that work in their home country should work elsewhere, it is referred to as ________.
a..The "Me-first" mentality
b..Implementation process
c..Strategic control
d..The self-reference criterion
2.Payment for the right to use brand names, promotion, materials, and procedures is an example of:
a..Intrapreneurship
b..International licensing
c..International franchising
d..Import/Export
1. The answer is d.
Self reference criterion is the unconscious reference about the cultural values, experiences and knowledge of individual on the basis for decisions.
2. The answer is option b.
Licensing is the procedure by which relevant documentation needs to be submitted ( not related to the documentation for custom purpose) to the administrative body in order to take permission for the import of goods. So licensing means renting or leasing the intangible asset.
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