Question

One key element that makes "Big Bang Disrtuptions" so difficult to manage for a business whose industry has been affected by such a thing is that the adoption curve becomes "shrunk," with only two prominent categories of buyers--innovators and early adopters (i.e., trial users and everyone else).

A)

True.

B)

False

Answer 1

"True",One key element that makes "Big Bang Disruptions" so difficult to manage for a business whose industry has been affected by such a thing is that the adoption curve becomes "shrunk," with only two prominent categories of buyers--innovators and early adopters (i.e., trial users and everyone else).

Hence, The correct option is "True", As in such situations, where the market experiences such a drastic change, it is seen that most consumers lose their interest in the product and the only two categories of consumers/buyers that remain in the market are either innovators themselves or early adopters. This is what reintroduces the market to the rest of the buyers and set the way for the industry to re-emerge.