Question

How could a college or university more effectively use Facebook and Twitter to promote its brand to potential students?

Answer 1

The college and universities can make extensive use of Facebook and twitter and similar social media platforms to promote their brands to potential students in a number of ways such as:

• Create Facebook page and run social media campaigns and certain events on the page so that more and more students participate to get gifts and prizes and this event would be shared by students on their Facebook page and the name of the college would be promoted in their circles as we..
• Promote the same on twitter as well.
• Post the highlights of the university or college on Facebook page once the followers increase.
• On Twitter as well key achievements can be highlighted.
• Discussion forums can be started on FB page.