Question

Studies of awareness and evoked sets across numerous product categories found ____________. a. The awareness set...

Studies of awareness and evoked sets across numerous product categories found ____________.

a. The awareness set was always smaller than the evoked set

b. The evoked set for some categories were always multiple brands

c. The evoked set for some categories were somewhat large, but that may be due to variety seeking

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Answer #1

The answer to the following question is C. The evoked set for some categories were somewhat large, but that may be due to variety seeking.

This is the correct option because options A and B are both false. Awareness sets are always larger than evoked sets and evoked sets do not always contain multiple brands this is due to the fact that evoked sets are always small in value.

(I will be happy to assist you with any further questions that you might have. If you feel that the answer has helped you, please help me by giving a positive feedback)

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