Question

Google regularly alerts the news media that the proper way to refer to the company is...

Google regularly alerts the news media that the proper way to refer to the company is as follows:   "I will perform aGoogle® search to find that restaurant."   The following is incorrect usage: "I will google that restaurant."   The reason that Google makes this effort is:  

They are trying to generate free publicity.

All trademark holders are required by law to provide this notification to newspapers, television and radio stations once a month.

If a trademark becomes so widely used that it becomes a generic term, them the company will lose its trademark protection.

There is no reason for Google to do this because once a company has registered its trademark with the Federal Patent andTrademark Office, there are no circumstances under which it can lose its rights to that trademark.

Homework Answers

Answer #1

The answer to the following question is C. If a trademark becomes so widely used that it becomes a generic term, them the company will lose its trademark protection.

This is the reason google has to take steps necessary to prevent their trademark from becoming a genericized trademark and lose its rights.

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