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What did the various hand-washing campaigns prove about a) marketing, b) theory and c) the importance...

What did the various hand-washing campaigns prove about a) marketing, b) theory and c) the importance of recognizing the culture of the consumer/health message recipients? (4-5 Paragraphs)

Briefly explain what it means to “encode” a health communication message. (4-5 Paragraphs)

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Answer #1

Ans) Communication skills are the backbone over which a lot of areas of patient care rests. They are the fine arts of medical practice. These skills are required in taking a history from a patient and in probing for additional problems. It is essential in educating patients for the prevention of health problems and their complications. It is needed in counseling as well as in explaining treatment options and providing information about investigations and procedures to be carried out and follow up.

Encoding a health communication message: Encoding a health communication message basically means to create a message regarding the health of a patient by using codes nad symbols. This process is basically done between a sender who is sending the message and a receiver by whom the message is received.

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