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As per rules I am answering the first 4 subparts of the question
1 Contribution margin = (Selling price-Variable cost) / Selling price
2: c
As per the matching principle the revenues should be recognized in the same period as the expenses that are incurred to earn the revenues.
3: b
Negative cash flow from operations is a red flag because it indicate that the company has not been able to generate cash from its operations. Changing messaging is not a red flag .Also non payment of dividends is not a negative sign since it may indicate retained earnings for future growth.
4: Break even units formula = (Fixed costs+ Profit)/ Contribution per unit
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