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Does Nike has specific messaging integrated throughout their promotional channels for their Nike Free RN Flyknit?...

Does Nike has specific messaging integrated throughout their promotional channels for their Nike Free RN Flyknit? If yes, please share their message.

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Answer #1

Yes Nike Free RN Flyknit tried to share specific message throughout theor promotional channels. To understand their message first we need to understand the product of Nike.

The Free RN Flyknit comes with a new midsole pattern that is designed to deliver flexibility for a more responsive ride. This shoe is best for daily training and short distance road running. Nike is trying to say through its promotion is that the shoe is very light and you will feel barefooted while running. This is the key message Nike is trying to convey its buyer via different promotion channels.

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