I need a description of Microsoft's Industry Outlook??
Microsoft is working in the software development industry or the information technology industry.
Industry Outlook: Pros
1. In today's world, internet is reaching more geographies and this creates an environment for higher demand of Microsoft's products
2. More and more businesses are shifting from the unorganized to the organized sectors, which will increase the demand for Microsoft's business suits like Excel and Sharepoint
3. Being an established market player, its products are well known and have limited competition.
Cons
1. Since it operates around the world, its revenue may fluctuate because of exchange rate differentials
2. It may be subject to high taxes and tariffs in foreign countries
3.It needs to keep reinventing new technology because in this IT driven world, technology can be outdated very fast.
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