Question

2. Identify and discuss real examples of companies with a competitive advantage based on customer lock-in...

2. Identify and discuss real examples of companies with a competitive advantage based on customer lock-in as opposed to product innovation. Which do you expect to sustain a high ROIC for a longer time?
Business   Finance   
0 0
Add a commentTranscribed image text
Next >

Homework Answers

Answer #1

The biggest example would be about the Nokia Telecommunication Company. In 2000's the boomed like anything and customer were building because of the goodwill. Customer locked in with company, any product were trusted by the customer. However for the longer time the company could not come up with anything new/ innovative therefore it collapsed onto Innovative Companies like SAMSUNG, XIOAMI etc.

Therefore Customer lock-in is a temporary phenomena but the product innovation will never disspoint a company in long run. Product innovation is important to sustain a high ROIC for a longer time.

0 0
Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Log In

Sign Up

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
Identify and discuss the key customer markets by using examples of business/companies who sell their goods...
Identify and discuss the key customer markets by using examples of business/companies who sell their goods in those markets as well as examples of goods /services sold in those markets
Previous week data:Nike’s general strategy for competitive advantage gives emphasis on product mix diversity. (Stratgey-formulation framework,...
Previous week data:Nike’s general strategy for competitive advantage gives emphasis on product mix diversity. (Stratgey-formulation framework, 2009)Thus general plan refers to a process through which organization attains and preserves its competitiveness. However, Nike must ensure that its generic strategy and exhaustive growth policies are suitable for its present business circumstances.Nike’s cost leadership general strategy intends to maintain a competitive advantage customarily based on overhead expenses. However, in general, strategy process business attempts to lessen its operating expenses to maximize its...
Integrated marketing communications (promotion) We don’t want to confuse the customer. We need to talk to...
Integrated marketing communications (promotion) We don’t want to confuse the customer. We need to talk to each target audience in terms that they identify with. Are these two statements contradictory? Discuss. Promotional objectives: (chart on page 197) How does the category of goods and its phase in the product life cycle affect the promotional strategies the firm might use? What strategies could be used for unsought goods? Push/pull strategies: Can I use both strategies or only one at a time?...
1. Read the article and discuss how operations can provide strategic advantage to this organisation. 2....
1. Read the article and discuss how operations can provide strategic advantage to this organisation. 2. Discuss the performance of the company in terms of the five performance objectives and the relationship among these performance objectives. 3. Discuss a suitable operations strategy approach for these kinds of organisations. Operations Strategy in Action Almost every company seems to be restructuring itself to face the downturn, be it through financial engineering, or by retrenching to core activities. So they sell off foreign...
Any Example Of Airline Company Such as Qatar Airways A- Explain what business strategy is and...
Any Example Of Airline Company Such as Qatar Airways A- Explain what business strategy is and discuss why the competitive advantages are temporary along with the four key areas of a SWOT analysis. B-Give an example to show how you may apply the SWOT. (1000 Words). information: 2.1. Explain why competitive advantages are temporary along with the four key areas of a SWOT analysis. A competitive advantage is a feature of a product or service on which customers place a...
1. Which of the following statements is NOT true about a fragmented? industry? A. Companies use...
1. Which of the following statements is NOT true about a fragmented? industry? A. Companies use the experience curve to reduce costs faster than the competition. B. As new competitors enter the? industry, prices drop as a result of competition. C. Companies integrate to reduce costs even further sometimes by acquiring their suppliers and distributors. D. Companies use economies of scale to reduce costs faster than the competition. E. Competitors have no reason to differentiate their products from one? another's...
Step 1: Identify a true-life situation requiring leadership in your work, personal, or community life. Examples...
Step 1: Identify a true-life situation requiring leadership in your work, personal, or community life. Examples include creating a business, raising a family, and leading a task force or team. Step 2: Answer the following questions. The Combination Lock—The Leadership Equation Describe your leadership traits, behaviors, qualities, and style. Describe the characteristics of your followers. Describe the situation in terms of time and circumstances. Are the people and conditions right for you to provide leadership? The Ignition Key—The Power of...
Brewing companies face a changing, challenging market. Large brewers like AB InBev, MillerCoors, and Heineken still...
Brewing companies face a changing, challenging market. Large brewers like AB InBev, MillerCoors, and Heineken still hold the majority of market share around the world, but their sales are beginning to slip due to competition from wine, hard liquor, and consumers’ rapidly growing preference for artisanal craft beers. Even in this declining market, there is one exception—MillerCoors’ Coors Light. This beer recently overtook Bud Light as the second-best selling beer in the U.S., and is the only top ten selling...
can you give me short summary abstract and conclusion on chapters 1 and chapters 2 in...
can you give me short summary abstract and conclusion on chapters 1 and chapters 2 in Strategic Market Management, 9th Edition, by David A. Aaker As you said yu want more info, below is the info, can you please answer my question now. Management Tasks:Strategic Analysis ,Innovation,Multiple Business—Strategies and Issues,Creating SCAs,Developing Growth Platforms Business Strategy:The Product-Market Investment Strategy –    where to compet,The Customer Value Proposition,Assets and Competencies,Functional Strategies and Programs The Product-Market Investment Strategy-Invest to grow (or enter a product...
equired 1 Required 2 Required 3 Identify at least four general advantages associate with activity-based costing....
equired 1 Required 2 Required 3 Identify at least four general advantages associate with activity-based costing. Select "X" if the item is a general advantage. Allows management to focus on value-added and non-value-added activities, so that non-value-added activities can be controlled or eliminated, thus streamlining production processes. Highlights the relationship between activities and identifies opportunities to reduce costs (i.e., designing products with fewer parts in order to reduce the cost of the manufacturing process). Provides management with reports that are...
ADVERTISEMENT
Need Online Homework Help?

Get Answers For Free
Most questions answered within 1 hours.

Ask a Question
ADVERTISEMENT