Find a company that has signficantly alterered the value system in its industry- describe the company and the specific changes that came about as a result of its presence.
One of the best example would be Apple.
This company came and changed all the industry with new innovation and technology. They brought music iPods , their own operating system (Mac) , apple iPhones. Thus with a single presence they targeted Microsoft hugely. Earlier microsMic was having monopoly with their Windows operating system and in a way android operating systems for mobiles. But with the coming of Apple , they brought new revolution in the industry . People got choices to choose between Microsoft or Apple. It proved to be great success.
Today Apple has presence all across the world and with high cash reserves their research and development in the field of computers and mobile phones is continuing .
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