Net present value is only a financial and economic criterion for selecting a project. What other factors may be important in accepting the project?
Organizational strategy
improving relationships with suppliers & customers
Political issues-meeting requirements of current & future
legislation
matching industry standards & good practice
shareholders’ requests
improving business reputation & relationships with local
community
improving staff morale
developing capabilities such as building skills & experience in
new areas/strengthening management systems
anticipating & dealing with future threats, e.g., protecting
intellectual property from potential competition
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