Winnebagel
Corp. currently sells 28,200 motor homes per year at $74,000 each
and 7,200 luxury motor coaches per year at $116,000 each. The
company wants to introduce a new portable camper to fill out its
product line; it hopes to sell 23,200 of these campers per year at
$20,000 each. An independent consultant has determined that if the
company introduces the new campers, it should boost the sales of
its existing motor homes by 2,800 units per year and reduce the
sales of its motor coaches by 870 units per year.
What is
the amount to use as the annual sales figure when evaluating this
project?
(Do not round intermediate calculations and round your answer to
the nearest whole number, e.g., 32.)
Net
sales
$
Sales due solely to the new product line are:
23,200($20,000) = $464,000,000
Increased sales of the motor home line occur because of the new product line introduction; thus:
2,800($74,000) = $207,200,000
In new sales is relevant. Erosion of luxury motor coach sales is also due to the new mid-size campers; thus:
870($116,000) = $100,920,000
Loss in sales is relevant. The net sales figure to use in evaluating the new line is thus:
Net sales = $464,000,000 + $207,200,000 – $100,920,000
Net sales = $570,280,000
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