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what advantages do you see in the acquisition of Grolsch company by SABMiller?

what advantages do you see in the acquisition of Grolsch company by SABMiller?
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Answer #1

Acquisition of Grolsch company by Sabmiller will be having various advantages-

A. It would be helping Sabmiller in going Global in nature and it would also help in getting an exposure to the middle East and Asian markets

B. Sabmiller is expected to sell the the Grolsch beer in the Latin American market as well as African market where SAB Miller has a strong route to the market.

C.it is the second largest brewer with superior long-term revenue and profit so it can add value in multiple ways.

D. SAB Miller has an impressive leading brand portfolio driven by Deep local insights so they will also have an excellent Global skill and leverage skill which is capable to optimise in supply chain optimisation through the acquisition of Grolsch.

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