How well is Costco performing from a financial
perspective?
Use the data in case Exhibit 1 to support your answer. Use the
financial ratios presented on pp. 231-232 of the text to help you
diagnose Costco’s financial performance. Some answers will be
rounded up.
In addition to the financial ratios, you will also need to
calculate compound average growth rates (CAGR) for certain
financial measures. The formula for calculating CAGR (in percentage
terms) is as follows:
CAGR % = [ending value ÷ beginning value] 1/n – 1 × 100
(where n = the number of year-to-year or period-to-period
changes)
Select “true” or “false” for each of the following statements concerning the data in case Exhibit 1.
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Costco operates on a low-cost business model, which is extremely successful for them. They strive to keep their customers coming back by providing them with the lowest possible prices every time. They also focus on providing their customers with products they will actually want and will buy. This is a very appealing business model because since they run on a membership fee and because of their extremely fast turnover rates, they know that they will be financially stable for a while.
Between 2008 and 2011 their total revenue increased by 12.34%. Their net income increased from 2010 to 2011 by 10.87% as well. Their dividends per share also increased by 13.48% between 2010 and 2011 as well, making them more appealing to shareholders. Their profitability however was fairly low, and only had a 12.6% profitability margin.
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