Repeat customers = 160 x 25% = 40 units
Non - repeat customers = 160 - 40 = 120 units
Now, the company expects contribution, i.e., Sales minus variable costs from repeat customers indefinitely.
Present value of indefinite cash flows = Cash flows / interest rate
Present value of Repeat orders = [ 40 x ($13000 - $10600) ] / 0.014 = $6,857,142.86
Also, non - repeat customers will pay after one period -
Present value of sales from non - receipt customers = [ 120 x $13000 ] / (1 + 0.014) = $1,538,461.54
Initial outflow = Total Variable cost = 160 x $10600 = $1,696,000
NPV = (-)Initial outfow + Present value of repeat orders + Present value of sales from non - repeat orders
or, NPV = (-)$1,696,0000 + $6,857,142.86 + $1,538,461.54 = $6,699,604.40
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