Assume Gillette Corporation will pay an annual dividend of $ 0.64 one year from now. Analysts expect this dividend to grow at 12.9 % per year thereafter until the sixth year. Thereafter, growth will level off at 1.9 % per year. According to the DDM, what is the value of a share of Gillette stock if the firm's equity cost of capital is 8.2 %? The value of Gillette's stock is $
D1 = $0.64
D2 = $0.64 * (1.129) = $0.72256
D3 = $0.72256 * (1.129) = $0.81577
D4 = $0.81577*(1.129) = $0.921
D5 = $0.921 * (1.129) = $1.039814
D6 = $1.039814 * 1.129 = $1.17395
Terminal value = $1.17395 * 1.019 / (0.082 - 0.019) = $18.98812
value of stock today = present value of cash flows from the stock
present value of cash flows from the stock = [$0.64/(1.082)1] + [$0.72256/(1.082)2] + [$0.81577/(1.082)3] + [$0.921/(1.082)4] + [$1.039814/(1.082)5] + [$1.17395/(1.082)6] + [$18.98812/(1.082)6]
present value of cash flows from the stock = $15.79
So, value of the Gillette's stock = $15.79
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