Question

Explain why reducing the product prices of Disney won’t be ideal for the company. State the...

Explain why reducing the product prices of Disney won’t be ideal for the company.
State the pricing strategy that would work better instead and why?

Business   Economics   
0 0
Add a commentTranscribed image text
Next >

Homework Answers

Answer #1

Reducing prices will lead to brand cannibalization and abruptlynegate the brand positioning of premium quality services anf also lead to lossess in long run.

Thus mid segment pricing works best for Disney which is priced lower than premium prices and helps in profitability maximisation with steady revenues and better brand imagery and perceptions about the brand quality.

PLEASE UPVOTE INCASE YOU LIKED THE ANSWER WILL BE ENCOURAGING FOR US THANKYOU VERY MUCH ALL THE BEST IN FUTURE

0 0
Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Log In

Sign Up

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
Choose a publicly traded company (NOT Disney or Walmart)  and state their stock price per share, earnings...
Choose a publicly traded company (NOT Disney or Walmart)  and state their stock price per share, earnings per share, beta, and dollar dividend per share. Explain why or why not you would invest in this company.
Find a product that is sold at different prices for different bundles or different groups of...
Find a product that is sold at different prices for different bundles or different groups of consumers (strategic pricing). (a) Interview a store manager or firm marketing director to ask for the rationale for the pricing strategy and the different consumer groups; (b) summarize your findings; (c) analyze the strategy and offer recommendations. For the sake of privacy, you may change the name of the company. 250-300 WORDS TOTAL (ORIGINAL CONTENT)
Why would companies in general benefit from reducing their supply base? Explain
Why would companies in general benefit from reducing their supply base? Explain
State two examples of business segments and explain why these would be feasible business segments. You...
State two examples of business segments and explain why these would be feasible business segments. You can use examples from your work or pick a publicly held company and describe the segments that company may have.
Explain and provide One (1) example for each accounting term: Normal standards and Ideal standards. Explain...
Explain and provide One (1) example for each accounting term: Normal standards and Ideal standards. Explain the differences between normal standards and ideal standards and include why a company would choose either standards to use when preparing their budget.
Explain the difference between Discounts and Allowances with respect to being different pricing strategies. Do you...
Explain the difference between Discounts and Allowances with respect to being different pricing strategies. Do you believe a Discount is more effective than an Allowance - with which product do you think this is effective and why? Or if you believe an Allowance is more effective; then identify a product and why the Allowance would be more effective a pricing strategy to use than Discounts. ****This is a marketing class****
Can someone explain briefly if the forward prices in the energy markets have upward biases and...
Can someone explain briefly if the forward prices in the energy markets have upward biases and why is that the case? (answer with an example would be much better, thx:) )
Case 11.1: Conflict at Walt Disney Company: A Distant Memory? Even in the midst of a...
Case 11.1: Conflict at Walt Disney Company: A Distant Memory? Even in the midst of a severe recession in 2009 that depressed tourism and a digital revolution in the media business, the Walt Disney Company fared better than many of its rivals. Although spending at Disney theme parks was down and fewer consumers bought DVDs of its movies, Disney positioned itself well to ride out the recession by having a broad mix of businesses in its portfolio. For example, Disney’s...
Choose one marketing strategy you would recommend that the company avoid. Make sure that you explain...
Choose one marketing strategy you would recommend that the company avoid. Make sure that you explain why it should avoid this strategy. Outline the 4 P’s (price, place, promotion, and product) for the strategy. If you made changes to one or more of the 4 P’s, could this strategy be more likely to succeed?
Why would bread prices come to equilibrium faster than cars? Explain why and defend your answer.
Why would bread prices come to equilibrium faster than cars? Explain why and defend your answer.
ADVERTISEMENT
Need Online Homework Help?

Get Answers For Free
Most questions answered within 1 hours.

Ask a Question
ADVERTISEMENT