I purchase bread and eggs each day for the breakfast. The bread in my place is supplied by a few brands such as bratania, orowheat, English oven among a few others. This is a oligolopy market. The difference in the prices of the brand is very less because the homogeneous good. These bread producers decide on the price of the bread of their brand after taking into account the reaction possibilities of the other firms. If these firms charge too high a price the cstomers will shift demand to a low charging price and the high charging firm will loose all its market share. Given that the cost structure of these producers is the same, the rival firms will not folloe the suit and the firm may loose its market share.
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