Question

Customer Victimized by Poor Product Quality The R&D group in the Super-Duper company is pressured to...

Customer Victimized by Poor Product Quality

The R&D group in the Super-Duper company is pressured to quickly develop a product to counter a recently commercialized competitive product that is rapidly taking business away from Super-Duper. In order to match the performance of the competitive product, the Super-Duper chemist needs to make a novel mixture, blending chemicals together that have never been blended before. The mixture looks stable; however, because of the urgent need for the product, the SOP for checking long term product stability is not followed. Instead of tracking stability for one month at three different temperatures, the product formula is released to manufacturing after one week of testing. Several thousand gallon of the product are manufactured and shipped to customers. Meanwhile, after one month of product stability testing, the chemist notices some sludge and gas formation in some of the samples. He is reluctant to inform his supervisor and other company personnel about his findings.Those customers who received the product inform the Super-Duper sales staff that when they try to pump the product, their pumps get clogged, and cannot use the product.

State all the consequences (financial, materials, image, etc) for the Super-Duper Company as a result of the poor product quality event.

Homework Answers

Answer #1

The effect of product quality will be there, but if we see the consequeces towards the Super - Duper company there will be burden of financial losses, material loss also but when its company to image of company it will be lesser as company have got report of product failure in very initial of supply before it would being used or consumed by end users. Company have to withdraw product on urgent basis for further damage of image, it is financial loses will also increased.

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