SCENARIO 3: Consider an industry consisting of two firms producing an identical product. The inverse market demand equation is P = 100 − 2Q. The total cost equations for firms 1 and 2 are TC1 = 4Q1 and TC2 = 4Q2, respectively.
Refer to SCENARIO 3. Firm 1 is the Stackelberg leader and firm 2 is the Stackelberg
follower. The profit of the Stackelberg leader is:
a. $288.
b. $432.
c. $486.
d. $576.
e. None of the above.
Ans. Option e
Inverse market demand function, P = 100 - 2q1 - 2q2
Total revenue of firm 2, TR2 = 100q2 - 2q2^2 - 2q2*q1
=> Marginal revenue of firm 2, MR2 = dTR2/dq2 = 100 - 4q2 - 2q1
Marginal Cost of firm 2, MC2 = dTC2/dq2 = 4
At equilibrium,
MR2 = MC2
=> 100 - 4q2 -2q1 = 4
=> q2 = 25 - 0.5q1 ---> Eq1
Substituting Eq1 in inverse market demand function, we get,
P = 100 - 2(25 - 0.5q1) - 2q1
=> P = 50 - q1
=> Total revenue of firm 1, TR1 = P*q1 = 50q1 - q1^2
=> Marginal revenue, MR1 = dTR1/dq1 = 50 - 2q1
and marginal cost, MC1 = dTC1/dq1 = 4
At equilibrium,
MR1 = MC1
=> 50 - 2q1= 4
=> q1 = 23 units
Profit = P*q1 - TC1
=> Profit = (50 - 23) * 23 - 4*23
=> Profit = $529
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