Question

what is the good option in IKEA sustainity case study. i need to analyze each option...

what is the good option in IKEA sustainity case study.
i need to analyze each option and find the good option.
i need reason why that is the good option?Thank you

Homework Answers

Answer #1

Out of the four options to achieve sustainability, the best option seems to be -
Owning more forests, i.e. the suggestion that IKEA should lease more land under forest area and manage the forests by having direct control
Reason -  

  • IKEA would have direct wood availability and can control prices
  • IKEA would save production costs, which would lead to an increased marginal revenue
  • Standards of wood quality could be maintained by IKEA
  • This is an option with a long - term sustainability vision
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