Given Q = 300 – 5P and TC = 100 + 10Q for an oligopolistic firm, determine mathematically the price and output at which the firm maximizes its:
A. Total profits and calculate those profits
B. Total revenues and calculate the profits are that price and quantity
C. Total revenue in the presence of a $2980 profit constraint
TO HELP SOLVE:
Part (a) is the standard MR = MC procedure.
For part (b) you are looking for the turning point of the TR function. Note that the derivative of a function measures its rate of change and when a that derivative equals 0 it is at its turning point (in this case, maximum)
The profit constraint for the sales maximizer means that he must earn at least $2980 and cannot maximize sales (he will come as close as he can given the constraint). To do this write a total profit equation (TR minus TC) and set it equal to $2980.
Solve the equation by turning it into a quadratic equation and use the quadratic formula to find the quantities that satisfy the equation. Since the firm is a sales maximizer, the larger of the two will be the one chosen.
Q = 300 – 5P and TC = 100 + 10Q
a)
Writing inverse demand function we get,
P = 60 - 0.2Q
Total Revenue = P*Q = (60 - 0.2Q)*Q
Marginal Revenue = dTR/dQ = 60 - 0.4Q
MC = dTC/dQ = 10
Set MR = MC
60 - 0.4Q = 10
0.4Q = 50
Q = 125
P = 60 - 0.2Q = 35
Profit = TR - TC = 125*35 - [100 + 10*125] = 4375 - 1350 = 3025
b)
Total Revenue TR = P*Q = (60 - 0.2Q)*Q
Now the firm wants to maximise total revenue,
dTR/dQ = 60 - 0.4Q = 0
60 = 0.4Q
Q = 150
P = 60 - 0.2Q = 30
Total Revenue = P*Q = 150*30 = 4500
Profit = TR - TC = 150*30 - [100 + 10*150] = 4500 - 1600 = 2900
c)
Now the firm wants to earn a minimum profit of 2980
Profit = TR - TC
P = (60 - 0.2Q)*Q - 100 - 10Q = 2980
60Q - 0.2Q2 - 100 - 10Q = 2980
0.2Q2 - 50Q + 3080 = 0
Solving we get, Q = 140 or 110
Hence Q = 140
P = 60 - 0.2Q = 32
Total Revenue = P*Q = 140*32 = 4480
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