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After reading the article of Blue Ocean Strategy, share the two ideas you found most interesting....

After reading the article of Blue Ocean Strategy, share the two ideas you found most interesting. Then name one company (large or small) that you think is using a Blue Ocean Strategy. This company should not be mentioned in the article. Be sure to support your answer.

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Answer #1

The two ideas I find most interesting in the article of Blue Ocean Strategy are

1.They have two types of strategy :

A. Structuralist strategy,

B. Reconstructionist strategy

A. Structuralist strategy : Assume that the operating environment is given.

B. Recontructionist strategy : That seek to shape the environment.

2. They studies the dynamic of idea sharing in product development joint ventures, supplier partnerships, and coporate transformations.

Infosys company is using Blue Ocean Strategy.

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