Aqua Pure has a natural monopoly on providing water to households in a local apartment complex. They can provide water at an average cost of ATC = 240/Q + 6, and a constant marginal cost of MC = $6. Demand for water in the apartment complex is given by P = 40 – 0.5Q. What is Aqua Pure’s unregulated monopoly price, the socially optimal price, and the fair-return price?
Monopoly Price: $ _______
Socially Optimal Price: $ _______
Fair-Return Price: $ ________
i)
P=40-0.5Q
Total Revenue=TR=P*Q=(40-0.5Q)*Q=40Q-0.5Q^2
Marginal Revenue=dTR/dQ=40-Q
Monopoly output can be determined by setting MR=MC
40-Q=6
Q=34
P=40-0.5Q=40-0.5*34=$23 (Monopoly price)
ii)
Socially optimal price=MC=$6
iii)
Fair return output can be determined by setting P=ATC
40-0.5Q=(240/Q)+6
34-0.5Q=(240/Q)
34Q-0.5Q^2=240
Q^2-68Q+480=0
Q^2-60Q-8Q+480=0
Q*(Q-60)-8*(Q-60)=0
(Q-60)*(Q-8)=0
Q=60 or Q=8
We will consider the higher value of Q
Q=60
P=40-0.5Q=40-0.5*60=$10
Fair return price=$10
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